David Steven Arevalo is the Director of Marketing and Artist Relations for Pioneer DJ, the global leader and industry standard for professional DJ equipment. He is responsible for maintaining Pioneer DJ’s top brand image and position in the industry by creating innovative and unique marketing plans and cultivating new DJ relationships. David played a key role to the highly successful development and launch of many Pioneer DJ products, such as the CDJ-2000nxs, DJM-900nxs, and DDJ series of DJ software controllers.
David has been highly active in the music and DJ industry for many years, starting from his early days working at Beat Non Stop—which was a popular vinyl DJ shop in Los Angeles—to later doing radio promotions at Geffen records, as well as being part of the genre-defining breakbeat act Uberzone in the ‘90s.
Besides being an avid Star Wars geek, David has an ongoing passion for music and business, as he continues to DJ regularly at various clubs and music festivals globally under the name David Steven.