Publicist Alexandra Greenberg is Senior Vice President at the Mitch Schneider Organization (MSO PR), one of the leading music PR companies in North America. Since joining MSO PR in 2001, Greenberg has broadened the company’s music/lifestyle client roster by expanding its electronic division, while at the same time working with artists in rock and alternative fields. She’s been an integral part of many of MSO’s top campaigns for artists, DVD and soundtrack releases, events and venues.
Current and previous clients represented by her include: 1 OAK Las Vegas, Above & Beyond, Adventure Club, AM Only, Basement Jaxx, Beatport, Bestival Toronto, Calvin Harris, Coachella, deadmau5, DESTRUCTO, Electric Zoo, Erasure, Goldfrapp, HARD Events (HARD SUMMER, HARD Day of the Dead, goHARD, HOLY SHIP!), Jean-Michel Jarre, Jane’s Addiction, KORN, LIGHT Nightclub and DAYLIGHT Beach Club at Mandalay Bay Hotel & Casino, Lollapalooza Chile, mau5trap, Motley Crue, MSTRKRFT, Mysteryland USA, Plastikman/Richie Hawtin, Rock the Bells, Steve Aoki, Swing House Studios, the Crystal Method, the Smashing Pumpkins, and more.
Prior to joining MSO, Greenberg was a publicist at Los Angeles–based independent publicity firm People’s Revolution and began her career as publicity manager at former label Red Ant Entertainment. Greenberg graduated from Marist College in Poughkeepsie, NY, with a BA in public relations.